Use the power of visual facilitation and lead teams in designing kickass business models.

COURSE OBJECTIVE: To facilitate the design of game-changing business models with teams, start-ups and major organizations using powerful visual facilitation tools and techniques.

“People learn using a variety of methods and frameworks to comprehend, organize, and retain information. Visual thinking makes use of drawings, symbols, diagrams, images, charts, and visual metaphors to understand, learn and communicate.”
PETER DURAND | Director, Alphachimp Learning Systems LLC

This self-led course is for you if want to be able to:

  • Lead teams in the use of the Business Model Canvas.
  • Understand what business modeling is all about.
  • Amplify your business model and get it off the beaten track.
  • Implement the methodology and proven best practices.
  • Apply the learning to your own business ideas & concepts.

The major benefit of this course is confidence through knowledge. This engaging video course will enable you to better:

  • Engage Collaborators
  • Boost Creativity
  • Achieve Simplicity & Clarity
  • Lead Effective Idea Generation
  • Accelerate Process of Decision-Making
“The task of generating new ideas should not be left exclusively to those typically considered ‘creative’. Ideation is a team exercise. Simple, yet effective techniques can make your facilitated Business Model Design session feel effortless, efficient and effective.”
PATRICK VAN DER PIJL | Producer of the best-selling book, Business Model Innovation

Meet Your Instructor

Patrick van der Pijl
CEO of Business Models Inc.


Patrick has consulted over 300 companies on business model innovation and strategy in various industries and countries. 

In 2009, in cooperation with Alex Osterwalder, Yves Pigneur, Alan Smith and Tim Clark, he produced the self-published crowdfunded business book “Business Model Generation” which challenged the traditional publishing business model and launched a global movement.

Co-designed by a community of 470 contributors from 45 countries,  Business Model Generation has sold over 1,00,000 copies worldwide and has been translated into 28 languages. 

Patrick worked on business modeling for Toyota (USA), Berkeley (USA), Mars (Asia), Fujitsu (Japan), Heineken, Tele Atlas, Schott (Germany), Intel (Ireland), Fagor (Spain), Microsoft (US), Sellaband, OCTO (France), Paperlinx (UK), Gebrueder Stitch (Vienna), Deloitte, Herman Miller (US), Arengufond (Estonia), KPN Telecom.

He has delivered more than 200 speeches and training courses in Denmark, Switzerland, Estonia, Latvia, Lithuania, UK, Rumania, Japan, Taiwan, Turkey, United States, Switzerland, Ukraine, Thailand, Australia, Russia, Chile, France, Spain, Germany, Slovenia, Ireland, Belgium, Croatia and Austria. 

The 6 Essential Lessons about Facilitating Business Model Innovation

LESSON One 
Understand the Building Blocks
The scale and speed at which innovative business models are transforming the marketplace is unprecedented. 

LESSON Two
The Business Model Canvas
Even though the Business Model Canvas seems easy, we will share with you some common mistakes we see people make when building, creating, using and sharing business models.

LESSON Three
Visualizing with Post-It® Notes​
Create clear models and guide discussions using visual thinking tools such as pictures, sketches, diagrams and Post-it™ notes.

LESSON Four
Visualizing with Drawings

Using simple drawings can enhance your Business Model experience. In this module, you will discover how to draw basics business incos as well as all of the Business Model Building Blocks Icons. 

LESSON Five
Build Your Visual Library

We explore different types of visualization Business Models and tips for creating simple icons.

LESSON Six
The Innovation Process

An overview of how to run innovation sessions, including suggestions on how to use Epicenters, Fresh Watching, and other facilitation techniques.

Course Options

Business Model & Rockstar Scribe Bundle, $597

  • six lessons on facilitating business model generation using visual thinking skills
  • multiple business model case studies from iTunes, Spotify, Hilti, and other top brands
  • 25 engaging videos, animations, and tutorials
  • Loads of bonuses, examples, extras, and resources for graphic recording and facilitation
  • PLUS Full access to the online course, Become a Rockstar Scribe at School or Work ($497 value)
  • Access to our private Facebook Group for maximum interaction and feedback from instructors and peers*
  • A 20-minute coaching call to help you get the most out of these courses and apply these skills to your practice

Buy Now (Instant Access)

A $1247 value!

Business Model Studio Basic Course, $197

  • Self-paced online course
  • 24/7 online access
  • 24 engaging videos and tutorials
  • 6 lessons on facilitating business model generation using visual thinking skills
  • Multiple business model case studies from iTunes, Spotify, Hilti, and other top brands
  • no homework or exams

Buy Now (Instant Access)

Over $597 in value!
* One of the most useful experiences in this course is learning from others. Hundreds of creative people like you are part of our community. They live, work, and study in North America, Europe, Latin America, Europe, Asia, and Australia.

** Tuition is fully refundable within 30 days of purchase. No questions, no hassle.